A partner is a company with whom you have a business agreement, but who is not a customer or a vendor. Partner records can be created for companies and individuals that bring business to your company.
Enabling The Feature
1. If you do not have partner records enabled in your account, an administrator can enable them at Setup > Company > Setup Tasks > Enable Features (Administrator).
2. Click the CRM subtab.
3. In the Partners section, check the ‘Partner Relationship Management’ box.
4. Click Save.