Misleading Information: Presenting false or deceptive information to users to encourage them to take a desired action, such as making a purchase or subscribing to a service.
Forced Continuity: Making it difficult for users to cancel subscriptions or opt out of services, leading to unintended charges and frustration.
Nagging Notifications: Bombarding users with incessant notifications or pop-ups to create a sense of urgency or FOMO (fear of missing out) and prompt immediate action.
Hidden Costs: Concealing additional fees or charges until the final stages of the checkout process, leading users to underestimate the true cost of a product or service.
Dark Patterns in Design: Manipulating the layout and design of interfaces to trick users into taking actions they didn’t intend, such as making a purchase instead of canceling an order.