Google Bard AI – Is It Right For Your Business?

Google Bard AI is an artificial intelligence chatbot that uses the company’s LaMDA language model. It is designed to answer questions and queries in a conversational manner, rather than just providing search results.  It’s wired into the web and can access a wide variety of knowledge.  Unlike some other AI chatbots, Bard is designed to… Continue reading Google Bard AI – Is It Right For Your Business?

How Google Updates Structured Data Can Affect Your Organic Traffic

Google updates the way its algorithm works, and these changes affect how your site will rank in search. They also have a major impact on how your organic traffic will be generated. A few of these updates are more significant than others, and can have a serious effect on your rankings.  Updates to Structured Data … Continue reading How Google Updates Structured Data Can Affect Your Organic Traffic

AI Text Detection Software

AI Text Detection Software is a great tool for extracting text from images and documents. It combines machine learning with optical character recognition technology to provide a range of features that can help you transform data into searchable text.  Optical character recognition is an early form of AI that allows computer systems to recognize individual… Continue reading AI Text Detection Software

New Google Ads Feature For Marketers

The advertising industry is constantly changing, and Google wants to keep up. That’s why it continues to release new features on Google Ads to meet the needs of marketers. These new features can be helpful in boosting your ad campaigns’ performance, helping you reach more customers and make more money with Google Ads.  Using Scripts… Continue reading New Google Ads Feature For Marketers

Technical SEO

Technical SEO refers to anything we do that makes our site easier for search engines to crawl and index.   Technical SEO vs. On-Page SEO vs. Off-Page SEO Technical SEO  On-Page SEO  Off-Page SEO  It means anything we do that makes our site easier for search engines to crawl and index.   On-page SEO refers to the… Continue reading Technical SEO

Google Cloud Launches New AI Tools For Retailers

In advance of the National Retail Federation 2023 show in New York City, Google Cloud is launching a variety of new AI tools for retailers. These include a shelf-checking tool to help retailers more effectively keep their inventory stocked, an updated ecommerce technology for better product discovery, and a new personalization capability to provide more… Continue reading Google Cloud Launches New AI Tools For Retailers

ChatGPT & Search?

Alphabet’s Google has remained dominant in search, powered by its signature PageRank algorithm, which measures each website’s importance by the way other sites linked to it. But a handful of startups, some founded by former Googlers, believe that search is about to change dramatically as a result of the rise of AI.  Those companies are… Continue reading ChatGPT & Search?