The best time and day for a customer sales call can still depend on the specific circumstances and your target audience. However, there are some general principles.
- Weekday mornings: Typically, weekdays between 10:00 AM and 12:00 PM tend to be a good time for sales calls. By this time, people have settled into their workday and are more likely to be available and attentive.
- Avoid lunchtime and end of the day: Try to avoid calling customers during their lunch break (around 12:00 PM to 1:00 PM) as they may be preoccupied or not in a business mindset. Similarly, calling towards the end of the workday (around 4:00 PM to 6:00 PM) might not yield the best results as people are often wrapping up their tasks and may not have the time or focus for a sales call.
- Tuesdays to Thursdays: The middle of the week, particularly Tuesdays to Thursdays, is generally considered a good time for sales calls. Mondays can be hectic as people catch up on tasks from the weekend, and Fridays may have a more relaxed atmosphere with people looking forward to the weekend.