Category: Content Writing

SEO professionals know that in order to rank well on Google, it’s key to play by Google’s terms and understand its rules. And with a complicated set of guidelines, the potential for new additional penalities, ever-changing algorithms, and a shift towards user-first content, it can be a challenge to keep up. Luckily, many of Google’s… Continue reading 4 Reliable Ways to Create Google-Friendly Content

1. Write for your audience first  This SEO content writing tip is number one for a reason. It seems easy enough, yet so many companies make content for all the wrong reasons. Write content that appeals to the interests of your target market or answers their questions. Not all posts need to be about your… Continue reading Tips & Techniques for Content Writing

The first part of inbound marketing is the creation of amazing content. Whether you’re writing a blog post or creating a video, your content should be informative, touching, or funny. This content should also be shared on social media sites and receive backlinks from external sources. This kind of engagement will ultimately result in conversions… Continue reading What is Inbound Marketing and Why is it Beneficial for Business?

Long-form content can increase your search rankings faster than most short content (blogs or articles under 1,000 words). Unlike short content, long content can target keywords across a topic, expanding your ranking potential and audience. The more content you write, the more keyword opportunities you have to increase your search engine exposure. Think outside the… Continue reading Long or Short content for SEO?