Mass Unsubscribing Entities with Bounced Email Addresses

You can use a mass update to unsubscribe entities with invalid email addresses from email campaigns. You can base the mass update on the Hard Bounced field on a record whenever email sent from NetSuite triggers a hard bounce.

To unsubscribe entities with bounced email addresses:

1. Go to Lists > Mass Update > Mass Updates.
2. Expand General Updates.
3. Click the type of record you want to unsubscribe.
4. On the Mass Update page, on the Criteria subtab, select Bounced in the Filter column.
5. Click Add.
6. Enter any other criteria for the records you want to unsubscribe.
7. Click the Mass Update Fields subtab.
8. Check the box in the Apply column next to Global Subscription Status box.
9. In the Value column, select Soft Opt-Out.
10. Click Preview to review the records that will be affected by this update.
11. On the preview page, click Perform Update.