When a visitor to your site runs a search, the results are presented in order of relevance. NetSuite determines relevance by matching the keywords in the visitor’s search with the number of times those keywords appear on your site, and the fields in which those keywords appear.
NetSuite matches keywords using the following algorithm for ranking:
- Item names or keywords defined in these fields on item records display first:
- Item Name/Number
- Web Store Display Name
- Search Keywords
- Keywords in the Web Store Description field display next.
- Keywords in the Detailed Description field display last.
You can choose to display matches to keywords in site category names at the top of the search results list. Go to Setup > Set Up Web Site. On the Search subtab, check the Include Categories box.