Best practice includes the use of industry-standard email authentication through DomainKeys Identified Mail (DKIM) and campaign email domains. Best practice also includes the careful maintenance of recipients lists who have elected to receive your email messages. Both practices work to increase your deliverability, and reduce the incidence of your email messages being reported as spam. … Continue reading Email Best Practices – Marketing Automation
Tag: Return On Investment
ROI of Training
ROI stands for “Return on Investment.” In the context of training, ROI refers to the measure of the financial or non-financial benefits gained from an investment in training compared to the cost of that training. It helps organizations assess the effectiveness and value of their training programs. Calculating ROI involves comparing the gains or benefits… Continue reading ROI of Training