Generative Engine Optimization (GEO)

Generative Engine Optimization (GEO) is the practice of optimizing your content specifically for AI-powered search engines like Google’s Search Generative Experience (SGE), Bing Chat, or ChatGPT’s web browsing mode. Unlike traditional SEO, which aims to rank your page on Search Engine Results Pages (SERPs), GEO focuses on helping your content get featured or cited directly… Continue reading Generative Engine Optimization (GEO)

Google SGE (Search Generative Experience)

Google Search Generative Experience (SGE) is Google’s AI-powered search experience that enhances search results using generative AI. Instead of just showing a list of links, SGE provides AI-generated summaries, contextual answers, and interactive experiences at the top of search results. How Google SGE Works SGE is designed to change how users interact with Google Search… Continue reading Google SGE (Search Generative Experience)