In the context of Google Tag Manager (GTM) and web analytics, the term “referrer” refers to the URL of the previous web page from which a user navigated to the current page. It provides valuable insights into the user’s journey, helping marketers and analysts understand where traffic is coming from. GTM uses this information to… Continue reading Understanding GTM Referrer and Referrer
Tag: traffic
External Suitelet traffic in NetSuite
To correct the items reported for External Suitelets: Click External Suitelets. If you see the message No records to show, your external Suitelets are using account-specific domains. If you see items listed in this section of the report, you must identify the non-compliant traffic, and determine the severity. Use the number in the Count column to determine the priority… Continue reading External Suitelet traffic in NetSuite
Untitled
Please read first our previous blog on GA3 to GA4 migration to understand this blog better. Ignore if you are aware of GA4 migration. Here are the key differences between GA3 and GA4: Data Model: GA3, also known as Universal Analytics, uses a session-based data model. It tracks user interactions within a session and attributes… Continue reading Untitled